Pat Montellano "The Fiesta Lady," is co-owner of Pickety Place Antiques & Collectibles located at 130 N. 4th Street in Jacksonville. LIKE them on A Short History of Fiestaware – by Pat Montellano
Merchandisers began promoting color as the Depression came to an end. Americans were more than ready to trade in their dark-colored vehicles, clothing and kitchenware and everything took on vivid hues.